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We are thrilled to announce the arrival of a new member of the Real Touch family--FLORAMATIQUE--an interesting twist on the "look sooo real" flowers.  It combines state-of-the-art materials with functionality and utmost attention to detail.  Many of the items on the line are enhanced with wired petals as well as wired leaves, so that you can shape the flower to your heart's desire.  Vibrant colors make any floral containing FLORAMATIQUE come to life.  The calla lily selection comes in four sizes, including a little calla perfect for lapels.  In the line you will also find casablanca, rubrum and garden lilies, Fuji mums, dahlias, amaryllis in two colors and a giant sunflower, perfect for display work.  All these flowers are showcased in our New Items section.

Within the new items you will also find that we have added a number of new pottery, ceramic and metal containers in various sizes as well as  decorative accessories such as wooden balls and wall pockets.  Also watch for more Fall coming soon!  We've also extended our Christmas Presale through August 31st.  Don't miss this great opportunity to save a bundle of money...especially when combined with our August Special, FREE SHIPPING (up to 10% of the value of the product shipped) for a win-win combination!

Did you see the latest additions to FBD's Photo Design Gallery? Be a part of it by sending us images of your creations in .jpg format to: sales@flowers-by-design.com, re: Design Gallery to share with all.  Talent is everywhere, as depicted by the image to the left, a creation of Jo Ann Case-Ready of Escondido, CA, who has combined colors of hyacinth anchored in pebbles and set in a clear vase.  Lovely!  Also watch for a Fall Design Contest coming next month.  So, get busy designing...

We love to hear from you, so share your ideas and comments with us.  After all, you are the reason we are here.

Dana              
 

The secret, I believe, lies in tying it all together.  It's possible that the decorating combo above might have worked in another scenario, but not in this case.  The first thing to assess is the overall feel of the house taking into consideration the color palette.  Second, is the personality of the home owners and what they want to accomplish.  Early in my career I learned that what I like is irrelevant, but what is relevant is my know-how of providing what the customer is after in a professional way, using my expertise to make the temporary decorating experience flow with the rest of the house.  Sometimes, clients know what they want, but most often they don't.  That's why they hire a professional, and as such, they have hired us to make those decisions for them.  This is an essential concept to remember.

Home holiday decorating has become a very viable sideline of silk flower businesses, addressing the needs of those who realize that the payoff is well worth it: beautiful and done!  Some of our customers decorate upwards of 50 homes annually, often starting before Thanksgiving, offering their clientele not only their services, but new product to go along with their decorating scheme.  If you haven't, this is the perfect time to start scheduling clients and promoting your services.  Make a portfolio of decorating ideas with product sampling pictures to take along to your meetings, since it helps with visualization and to define concepts.  Have fun!  It's a great feeling to make someone else happy!

FBD’S FLOWERNEWS is a general interest publication by Flowers By Design.  All comments are the sole opinion of the company.  All rights reserved. Copyright 2008.

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